Quality of images, both Samsung and Sony LCD TV.

Samsung UN40C5000

It should be noted, however, that Sony will earn one point for the consumption of energy. The Sony Bravia KDL-40W4000 has a life that consumes only 176W compared to 240W from Samsung. In standby mode, the Sony LCD TV model of 0.19 W, while the Samsung LCD TV consumes less than 1W.
For the image and the image quality, Samsung and Sony have a very close fight. Samsung offers features 100Hz processing technology, the movement is smooth and without degradation of image quality. The Bravia processing technology offers vivid color to provide clear images with true colors. The true color image quality for crisp, clear, and both Samsung and Sony LCD TV promised.